About Me
Hi, I'm Krista. I’m deeply honored to be sharing this (digital) space with you! I’ve built a career in the trenches of nonprofit management and small business entrepreneurship, and I have been cultivating the growth of fundraising + marketing initiatives for over a decade.
I’m intimately familiar with the passion and urgency that informs every decision you make. I’m eager to share my skills and expertise to help nonprofit and small business partners find success. Whether it’s promoting a product you love, engaging with supporters and customers, or building a digital community, I want to help move your mission forward.
Do you need help raising funds for your organization?
Thinking of hiring someone to help with social media management?
Wish you had an extra set of hands to write content?
If you’re looking for someone who puts people first, I might be the right partner for you. I’m a NYS Certified Women Business Enterprise, and I care deeply about my clients. When you share your hopes and aspirations with me, I feel your passion in my bones. I’m here to elevate your mission and engage your community to spark connection, conversations, and conversions.
I hope we get the chance to spark change together!
Key Collaborators
Emily Carpenter
Grant Writing and Management
Emily is an accomplished grant writer and grant management systems developer with a decade of experience working for small and large nonprofits in Washington, DC and Rochester, NY. Emily’s journalism background built her foundation for no-nonsense, data-centric writing, while her passion for community engagement and storytelling breathes life and meaning into her work.
She got her start at DC Central Kitchen and Capital Area Food Bank in DC, then moving back to Upstate NY to be closer to family, she worked at Foodlink, NAMI Rochester, and the United Way of Greater Rochester and the Finger Lakes. From all these experiences, Emily learned how impactful the written word is for grant-funded projects, and strives for accuracy and mission-focus in her writing.
In her spare time Emily volunteers with a local music nonprofit, and is training for her next triathlon.
Gavin Jenkins
Business Foundations | Systems & Workflows | Financial Organization
Gavin helps entrepreneurs, small businesses, and organizations build strong operational foundations so they can grow with more clarity, structure, and sustainability. His work focuses on business systems, financial organization, workflow design, and strategic planning, helping clients create the behind-the-scenes processes that keep a business running smoothly. He supports private organizations, nonprofits, educators, schools, and business owners in improving efficiency, strengthening operations, and building systems that allow them to focus more on meaningful, creative, and relational work.
In addition to his consulting work, Gavin is a dedicated STEM Instructional Coach in one of New York State’s largest urban school districts, where he is passionate about helping students and colleagues engage deeply with science, problem-solving, and real-world learning. He blends hands-on instruction with thoughtful planning and practical tools to help learners build skills for an evolving world.
Prior to his career in education, Gavin spent two years in industry at a mid-sized science manufacturing company, where he helped improve internal processes across sales, marketing, and customer relationship management. That experience shaped his practical, systems-oriented approach to helping organizations operate more effectively and intentionally.
Why Spark Content?
I chose the name “Spark” for my business because it reminds me of the electrifying excitement I feel when working to advance a mission I care about. I know you’ve felt it, too... sparks fly when you are brainstorming, innovating, and optimizing.
All raging fires start with a spark.